Another great example of real-time marketing. JetBlue is giving away free round-trip international flights in a presidential election voting themed promotion.
It’s a bit tongue-in-cheek, playing off the “I can’t believe so-and-so won! I’m leaving this country!!” sentiments often overheard during these times. We’re big fans of marketing that takes advantage of existing buzz, and presidential election time may be the most ripe for this type of activity (Olympics aren’t far behind).