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A Little Something Extra

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Picture1In my recent shipment from, a random booklet of…well, I don’t exactly know what…was included. I flipped through it super quick and saw an article about the 10 best NYC restaurants I thought my girlfriend would enjoy. And here she is, doing exactly that.

A bit whimsical, as the brand is known to be, but a great example of an unexpected value add that just so happened to extend the brand experience in my house (not to mention introduce itself to a brand new customer).


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Growth obsessed startup co-founder (MusicBox) and strategist-for-hire.

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